Green electricity didn’t exist in the world back in 1996. When Ecotricity offered it for the first time, they became not just Britain’s but the world’s first green electricity company – and they kick-started the now global green electricity movement. Their mission was and remains to change the way electricity is made and used in Britain.

Conventional electricity is responsible for 30% of Britain’s carbon emissions – it’s the biggest single source as a nation, and therefore the biggest single thing we can change.